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People have a love-hate relationship with insurance. They know they need it — without it, they wouldn’t be able to pay for major car or home repairs, or an extended hospital stay. And yet, it’s often an afterthought, a necessary evil. Bringing the coverage directly to...
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Life Insurance & Annuities
Digital transformation is a priority for most life insurers, but few are adequately prepared for the process of replacing aging core systems. Here are the steps for a successful implementation that creates long-term value. Many CIOs and CTOs of life insurance...
As digital self-service tools and apps have emerged, many tasks traditionally performed by agents are being digitized and automated. Will agents become obsolete? Not so fast. Find out how persona-based apps help insurers and agents differentiate by delivering...
Persona-based apps, slick customer experiences, and the ability to create and join digital insurance ecosystems are now a reality for L&A insurers, as is the opportunity to offer many lines of business from a single platform. No one in our industry doubts the...
Despite being a prime demographic target, millennials have eluded life insurers. To win over this generation, insurers must design products and payment structures that account for their financial realities and tech preferences and communicate a commitment to health...
Bundles, partners, and ecosystems are the modern foundation for creating the one-stop shopping experiences critical to your future success With consumers increasingly expecting one-stop shopping experiences, where they can investigate and purchase a range of related...
From health records and credit scores to social media posts and biometrics, vast volumes of customer data are generated every second. Life insurers that can harness and apply this data for underwriting can differentiate through simplified data collection, personalized...
Insurers that can build, test, and launch products quickly will gain significant competitive advantages, and low code/no code tools are their go-to technology in the quest for speed. Let’s face it: insurance hasn’t traditionally been an industry known for agility. For...
Life insurers increasingly recognize that partnerships and ecosystems offer exciting potential for product innovation, improved customer experience, and revenue generation. Yet mapping an ecosystem strategy can be confusing. Read on to learn how your company can...
Adopting new strategies and making the right investments enables you to significantly improve customer targeting and conversion. Even before the COVID-19 pandemic boosted consumers’ interest in buying life insurance, our market was undergoing profound shifts. Driven...